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Summary
What is IDFA?
IDFA (International Documentary Film Festival Amsterdam) is the largest and most important documentary film festival in the world. The festival takes place in Amsterdam every year in November and lasts 12 days. Each year, IDFA welcomes approximately 300.000 visitors and presents over 300 documentaries throughout Amsterdam. These films are created and produced all over the world, creating a broad, diverse and eye-opening program.
We are very proud that every year, many IDFA film titles are selected for critically acclaimed international awards, such as the Academy Awards ('Oscars') and the Berlin International Film Festival. Additionally, during every festival, IDFA invites a Guest of Honor. Among these guests are the biggest names in documentary film making who share their personal top 10 films at IDFA.
IDFA has a great reputation in the world of cinema and in the Netherlands on the whole. Our audience consists of highly educated and socially engaged people (NPS: 61%) that often visit multiple films during the festival. In 2023, IDFA relocated to an impressive (AAA+) location in the Vondelpark, in downtown Amsterdam. This new home for documentary will have a state of the art cinema and two separate event spaces, which offers many opportunities for our partners to host tailor-made events, equipped with inspiring IDFA content.
Partnership benefits
By choosing a partnership with IDFA, you are joining a creative, committed organization at the very heart of society that brings a large and diverse audience together. Artistic quality, inclusion and innovation are the core values that are emphasized and strengthened by a collaboration with IDFA.
IDFA is a great partner for effective storytelling and can help you communicate your message in creative and innovative ways. We develop in-depth partner programs, using documentary film, to address and discuss important themes, such as sustainability, innovation or social issues. Connecting Cartier to IDFA's Guest of Honor, brings together the best of the best, from different creative fields.
On top of that, IDFA also generates a lot of media attention. With millions of visitors on our website and with extensive international press coverage, we can offer Cartier a great package of visibility.
This presentation
This presentation is a first introduction on IDFA. On the next pages, we dive deeper into themes that are interesting to both IDFA and Cartier and we share our vision on a possible collaboration. We see great potential in partnering up with regards to IDFA's Guest of Honor, where we could present a series of events at various AAA+ Amsterdam locations.
All of our partnerships are tailor-made and we would love to explore the possibilities of a partnership between Cartier and IDFA.
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